Plus one has once again lent their extensive knowledge to us and have written the below article on first impressions.
An old saying but very relevant in the hospitality industry and yet often overlooked! Throughout a year we visit many different types of pubs and restaurants and when arriving we note both ‘kerb appeal’ and what the first impression is that we get from an outlet – and it varies significantly.
This Delicious mulled wine recipe is approximately 15 servings. However, it is easily scalable to produce more.
1 lemon (peel only)
150g caster sugar
1 cinnamon stick
A pinch of freshly grated nutmeg
2 bottles of fruity, unoaked red wine
Optional: 2 tbsp. of Grand Marnier
Peel and juice 1 orange, and add to a large saucepan along with the lemon peel, sugar and spices. Add enough wine to just cover the sugar, and heat …
This fantastic mulled cider recipe is approximately 15 servings. However, it is easily scalable to produce more.
2 litres of Cider
3-4 star anise
¼ nutmeg finely grated
1 cinnamon stick
1 orange (juice of)
2 clementine’s (juice of)
4–5 tablespoons caster sugar
Pour the cider into a large pan on a low heat and let it warm through for a few minutes. Add all the spices and juices and turn the heat up. Once boiling, turn …
In conjunction with Plus One, the industry marketing experts, we are delighted to offer our customers the chance to win a FREE marketing consultancy visit. Plus One will visit you at your business, carry out a full marketing review with you and provide you with a full written report with recommendations and a marketing plan.
If you want to be in with a chance to win this …
The hunt for the industry’s brightest and best pub business is under way, and applications are now being accepted.
This event gives you an excellent opportunity to demonstrate how good your business really is. What’s more, if you don’t win on this occasion, there is the added bonus of a representative coming to look at your business with a fresh pair of eyes. This may lead to you making some positive …
On this edition of our newsletter we had a guest article written by Adrian Court; a Partner at Plus One, a marketing company specialising in the Licensed trade. Below he gives a brief outline of what a business in the licensed trade should be doing to market to their customers online.
With customers now having so much choice when deciding on where to eat and drink it is crucial that you …
All personal licences falling due for renewal after 1st April 2015 (the vast majority) no longer have to be renewed. This follows the amendments made to the Licensing Act 2003 by the Deregulation Act 2015. So, despite your personal licence showing an expiry date it will not expire. Personal licences granted from now on will not feature expiry dates!
Remember, Melrose clients have free access to our licensing helpline offering help …
The law on workplace pensions has changed; every employer with at least one member of staff who is paid via a PAYE scheme now has to enrol eligible staff into a workplace pension scheme and contribute towards it. It’s called automatic enrolment as it’s automatic for your staff but not for you, and even if you are already paying into a pension scheme for your staff you still need to …
The taxman is busy looking to maximise tax income…..
HMRC are assigning VAT officers to random business’ to inspect your VAT records and make sure you’re paying or reclaiming the right amount of VAT. These inspectors usually contact you to arrange a visit and generally give you seven days notice; however, this is not required!
Every visit is different, but they usually want to check your invoices to ensure that the correct …
Many of our clients are planning to show the Rugby World Cup this Autumn, if you are one of these what will you be doing to make sure your Pub stands out from the competition?
Some ideas to help you out are –
Make sure you let your customers know well in advance what you are planning—think about using A boards and banners outside the front of the pub and handing out …