MELROSE PUBCARE

Tel: 01454 419262 | Fax: 01454 850903
Email: melrose@pubcare.co.uk

News

Old School Kegs

What is The Alcohol Wholesaler Registration Scheme?

You may not need to worry about the Alcohol Wholesaler Registration Scheme until next year, but what is it?

The Alcohol Wholesaler Registration Scheme, or AWRS for short, is an initiative set up by HMRC to counteract the sale of alcohol from illicit sources, whereby businesses who wholesale alcohol need to be approved. HMRC will maintain a register of approved businesses, from which any business purchasing alcohol must ensure that their …

Our Spring 2016 Quiz

This quarter we are offering our readers a chance to win a Bondi Gas Barbeque! This will help you put on events this summer as suggested on the reverse.

If you want to be in with a chance to win this fantastic prize for your pub, then please email your answer to the following question to newsletter@pubcare.co.uk , or click the button below

What Country is hosting …

Making the most of the Sunny Seasons

Christmas may be over but February is no time to rest! Now is the time to get your Spring and Summer schedule in place.

Easter and Spring Bank Holidays are important times for families to get together, often at a local or destination pub. Make sure you promote your offerings in advance and build up to local expectations; differentiate yourselves.

In addition, to those of you blessed with gardens and known summer …

Burger Meal Picture

The Truth Behind Social Buying Sites

There has been a significant rise in the use of social buying sites such as Groupon, Living Social and Wowcher in the last five years. Social buying sites work by sending registered subscribers a local or national ‘daily deal’ to their inbox, outlining a discounted offer for anything from a restaurant meal to hot air balloon rides and holidays. Businesses are attracted to the scheme as it offers free locally …

Cake Picture

Tips if you decide to use a social buying site

If you do end up deciding that the schemes could be beneficial, below are a few things you should keep in mind.

If your business is seasonal then time the offer to coincide with a quiet period.

Carefully calculate the deal you are offering and make sure you give yourself an opportunity to sell additional products to claw back some of your lost margin– for example, side dishes or alcoholic beverages.

You …

A Few Tips on How to Improve Your Pub’s Facebook Page

Here are a few quick tips to make sure that your Pub’s Facebook page is working for you –

Make sure as much information as possible is added and, more importantly, correct

This should include opening times, contact information, address, etc.

Make sure the page has an appropriate profile picture and cover photo

Neither image should be blurry, so make sure you have uploaded a correct size

Post at least once a week with deals …

Apple Pay is Here! And What it Means for your Pub

On 14th July 2015 Apple Pay made its way to our shores.
What is Apple Pay?
Apple has introduced a new way for people to pay for their wants by using their iPhone/Apple Watch.
How a customer uses Apple Pay
There are 3 ways a customer can use Apple Pay, but only one that will affect your business. This is by using a contactless card terminal. There are 3 simple steps for a customer …

Is your Pub ready for Christmas?

As the nights are drawing in, plans are well under way towards the work social event of the year – The Christmas Party! Christmas Party menus should have been printed and uploaded on your website and copies displayed in a prominent place in the pub for people to take away. Statistics has shown there is a 40% increase in alcohol consumption in Britain during December. Here are a few ideas …

New Year, New Prices

Historically, the Pubco’s and breweries have increased their trade prices in the New Year, and  2015 alone saw price increases between 2.9% and 3.9%. Publicans should start thinking about raising their own selling prices in advance of the festive period to avoid having to raise them in January when customers are counting their pennies; it also gives the added benefit of increasing GP margins during the busy period, that is …

You Don’t Get a Second Chance to Make a First Impression – A guest article from Plus One

Plus one has once again lent their extensive knowledge to us and have written the below article on first impressions.
An old saying but very relevant in the hospitality industry and yet often overlooked! Throughout a year we visit many different types of pubs and restaurants and when arriving we note both ‘kerb appeal’ and what the first impression is that we get from an outlet – and it varies significantly.

A …